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Reach Your Customers with Targeted Email Campaigns

Stay top-of-mind with your customers through targeted email campaigns. Promote seasonal services, announce special offers, or send maintenance reminders to the right clients at the right time.

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Reach Your Customers with Targeted Email Campaigns - FreshFSMReach Your Customers with Targeted Email Campaigns - FreshFSM
Reach Your Customers with Targeted Email Campaigns - FreshFSM

How It Works

1

Choose Your Recipients

Filter your client list by status, lead source, or search by name. Choose to include only clients with active jobs, or select specific clients by hand.

2

Compose Your Message

Write your email using the text editor with support for bold text and links. Preview the rendered email before sending to make sure it looks right.

3

Send the Campaign

Send your campaign and it begins delivering to your recipients right away. Campaigns are processed through a reliable queue so every email gets delivered.

4

Track the Results

Monitor delivery rates, open rates, and engagement metrics in real-time. See which clients engaged and use the data to improve future campaigns.

Key Features

Campaign Composer

Write your email with the text editor, which supports bold formatting and links. Auto-fill client and business names with merge variables, then preview the rendered HTML before sending.

  • Text editor with bold formatting and link support
  • Merge variables for client name and business name
  • Send a test email to yourself before launching

Recipient Targeting

Filter your client list by status, lead source, or search by name. Include only clients with active jobs or hand-pick specific recipients. Clients who have opted out of emails are automatically excluded.

  • Filter by client status (lead, active, or archived)
  • Search by name, company, or email address
  • Hand-pick specific clients or filter the full list

Personalization & Preview

Use merge variables to personalize each email with the recipient's name and your business name. Preview the fully rendered email and send a test to yourself before launching the campaign.

  • Auto-fill client name and business name in every email
  • Preview the rendered HTML email before sending
  • Send a test email to your own inbox to verify

Delivery Tracking

Track email delivery in real-time. See which clients opened your email, monitor bounce rates, and identify delivery issues so you can maintain a healthy sender reputation.

  • Real-time delivery and open tracking
  • See which clients opened your email
  • Monitor bounce rates and delivery issues

Campaign Analytics

Each campaign shows stats for total sent, delivered, failed, bounced, opened, and clicked. View a per-recipient log to see exactly who opened your email and who bounced.

  • Stats for sent, delivered, bounced, opened, and clicked
  • Per-recipient email log with individual delivery status
  • See which clients opened and clicked your email

Reliable Delivery

Campaigns are processed through a background queue so sending is fast and reliable, even for large recipient lists. Failed emails are automatically retried, and you can cancel a campaign mid-send if needed.

  • Background queue processes emails reliably at scale
  • Automatic retry for failed emails with exponential backoff
  • Cancel an in-progress campaign at any time

Related Features

One Inbox for All Your Business Communications

Stay connected with clients and crews through two-way SMS and a unified inbox. FreshFSM messaging keeps all your business text conversations organized in one place.

Learn more

Know Every Client Inside and Out

Organize your clients, properties, and contacts in one place. FreshFSM's client management software helps service businesses track every interaction and build lasting relationships.

Learn more

Get Paid Faster with Professional Contractor Invoicing

Professional contractor invoicing software that helps field service businesses create invoices, accept payments, and get paid faster.

Learn more

Frequently Asked Questions

Ready to get started?

See how FreshFSM can help streamline your field service operations. Sign up today or book a demo to learn more.

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